ADDRESS
202, Umarji House. Opp Criti care Hospital,
Above Bank of Baroda,Teli Galli,
Andheri East, Mumbai- 400 069.
Email : info@cmir.in
Hand Held : 022-65652523
Web : www.cmir.in
CATI Features
- Consumer panel set up to evaluate brand performance on a regular basis.
- Reasons for elements liked and disliked.
- Inferential statistics (Infer predictions about a larger population that the sample represents).
- OCDP - Observe, Categorize, Describe and find Patterns in information.
- Develop hypothesis and define core .
- Character evolution and favorability.
Benefits of a Consumer Panels?
- Addresses only the users of a particular product.
- Once a panel is set, several different research tools can be implemented.
- Continual feedback will help identify trends.
- Identifying trends will help in planning future strategies.
- Quick feedback will ensure quick implementation.
- Addresses several respondents at once.